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Lead Editor - Digital Platforms

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Communications
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Thanks for your interest in the Lead Editor - Digital Platforms position. Unfortunately this position has been closed but you can search our 33 open jobs by clicking here.

Knowledge, Skills & Abilities Required:

  • Written, visual and audio content idea generation, commissioning, creation and processing skills to efficiently create and manage needed reliable, timely content

  • Expert writing, editing and communication skills

  • Familiarity with content management and performance tracking systems

  • Effective relationship building and collaborative working skills with a wide range of stakeholders, including the content creators, marketers and designers

  • Website analytics and analysis

  • Understanding of sensitivities and nuances on multiple issues and involving different stakeholders

  • Leadership abilities to influence others and build consensus.

  • Excellent project planning and management to work on multiple projects simultaneously

  • Strategic thinking, solid data analysis and strong decision making

  • Ability to spot trends in business, academia, careers and relate them to accounting profession

  • Ability to translate complex and/or technical information into thought leadership messaging

  • Working knowledge of social media

  • Excellent interpersonal skills

  • Commitment to quality

 

Required Experience, Qualifications & Education:

  • Minimum 5-7 years writing and editing content for a professional B2B market (accounting, law, finance)

  • Minimum 3-5 years experience commissioning, managing or publishing professional digital content for a professional B2B market (accounting, law, finance) website

  • Bachelor’s Degree in English, Journalism, Communications, Marketing, Web Publishing or a related substantive field

 

Preferred Experience, Qualifications & Education:

  • Master’s Degree in English, Journalism, Communications, Public Relations or a related field

  • Experience with web marketing, content migration, CMS, web publishing and design and analytics

  • Experience or knowledge of CPA profession and/or financial services profession, or other technical      field

  • Understanding of platform content strategy

  • Experience with content migration strategy, including getting quality content ready for migration

  • Experience standing up rapid response to immediate content needs, such as COVID-19

 

Job Impact:

The Lead Editor works toward specific content and web performance targets or goals in its efforts to accomplish the organization’s strategy of digital engagement. The Lead Editor tracks, assesses and reports the platform’s content performance, while aligning to the organizational content goals of engagement, value proposition and revenue.

 

Contribution:

The Lead Editor indirectly influences achievement of the organization’s goals concerning delivering the value proposition, as measured by net promoter score and engagement, and indirectly contributes to revenue generation by increasing the number of people who engage with digital content by creating reliable, engaging and timely content.

 

Communication Complexities:

All the content created is to external audiences. Most of the communications are to internal audiences. Most meetings have conflicting objectives that must be negotiated.

Ex: White label hero content on COVID-19 – article to members posted on future.aicpa.org

Input on plan for content migration to future.aicpa.org – memo to internal audience

Presentation to content creators on content performance - .ppt

 

Innovation / Problem Solving:

The lead editor works with the editorial director to significantly enhance/change entire existing processes and systems as it pertains to what content is posted where. Future.aicpa.org is a new site, so the lead editor must solve the problem of implementing a content strategy, deciding between which content to post when, balancing between numerous digital platforms and how to efficiently create additional content with limited resources. Once processes are established, the lead editor will follow the established policies, making changes as needed.

 

Complexity:

Initially, the lead editor will work on implementing content strategy, creation and migration, which requires complicated, multifaceted solutions. Ultimately, the challenges will become more defined and more easily understood. Initially, the lead editor will work collaboratively with marketing, web design and value proposition to address a series of complicated multifaceted issues that require multifaceted solutions and ultimately, once addressed, will work with more defined and easily understood issues.

 

Breadth:

This position currently works with future.aicpa.org, the content of which mostly serves the US. The teams working on the platform are throughout the Association.  

 

Why Work for Us?
At The Association, you are part of a global, diverse and talented group of colleagues. You have opportunities to innovate and collaborate in a leading organization that impacts individuals and businesses. You’ll have opportunities to progress while enjoying an exciting work environment that supports and celebrates individual achievement, development and professional satisfaction.

Together, we will lead the most influential body of professional accountants and create the future of the global accounting profession.

We offer competitive benefits, PTO, flexible working principles, and a supportive, collaborative team environment.

Equal Employment Opportunity

The Association of International Certified Professional Accountants is committed to creating a diverse environment and is proud to be an equal opportunity and affirmative action employer. All employment decisions are based on business needs without regard to race, color, ethnicity, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status or any other applicable legally protected status. All qualified candidates are encouraged to apply.

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